2018年1月20日場的雅思寫作task2話題：Today advertising can be seen everywhere in daily life. It has influenced what people think is important and sometimes has negative effects on people’s life. To what extent do you agree or disagree?

 廣告在日常生活中隨吃可見。它影響了人們對事物重要性的判斷，對人們的生活也有些負面影響。你對此觀點同意與否?

話題分析：

本題討論廣告是否不僅影響人們認為重要的事情而且還對人們的生活產生負面影響。題目類型是議論文的一種觀點類是To what extant do you agree or disagree類型，可以采用雙邊討論，也就是5段式作文。

P1：引入話題+表明觀點(不同意)

P2：承認公益廣告的益處：更快更廣泛地傳遞一些公眾問題。

P3：指出廣告的弊端： 對人們的一些想法有負面影響。

P4：指出廣告的弊端：會浪費消費的金錢。

P5:總結：重申觀點

參考范文：

Almost every single individual in today’s society is bombarded with different advertising from children’s programs on Saturday morning to talk shows and prime time TV and most of us has get used to it. However, though informing consumers of more useful information, advertising in most cases take a heavy toll on them.

Some public service advertising could motivate and educate the general public to pay attention to non-commercial issues such as AIDS, deforestation, family planning, etc. So powerful is this media that it is capable of reaching every corner of the world as fast as it can and of publicizing different significant ideas to all people. However, this is not that simple in reality as advertising more often than not mainly functions as a tool to advertise the availability of a product or service and to induce consumers to buy products and to increase sales.

Advertising delivers a false image and therefore influence how people think about themselves- often in a negative way. For adults, based on the images they see in advertisements, women may feel they should be thin and beautiful just as the top fashion model, thus misleading them to expect an unrealistic, unattainable image. Without it, they will become frustrated and less confident and this exert a detrimental effect on their health. For children, they are barraged with not only Disney videos, products as well as clothing but other ideas, like the notion that every little girl should be a “princess”, an impractical expectation that lures them to excessively emphasize appearance.

Direct-to-consumers advertising also results in wasting dollars. This is primarily because in order to tempt consumers to purchase, manufacturers often idealize their products, such as some beauty and health products but minimize their side effects. Most consumers may try and purchase them impulsively even by a higher price but this always ends with failure as these products hardly live up to their promises and finally are thrown away.

In conclusion, informative as advertising proves to be, it does pose risks to people’s mind and finance. But it is still necessary in people’s lives and the key is how to use it critically.

范文來自邢睿贏老師~

340 words

高分表達：

is bombarded with注重個人形象的

non-commercial issues非商業問題

more often than not經常

deforestation森林砍伐

induce引誘

top fashion model時尚超模

are barraged with連續炮擊

lure引誘

excessively過度地

impulsively沖動地

Live up to 達到

though informing consumers of more useful information 讓步狀語從句的省略

take a heavy toll on對...有負面影響

So powerful is this media that 倒裝結構

thus misleading them to expect an unrealistic , unattainable image.非謂語結構做結果狀語

not only Disney videos, products as well as clothing but other ideas, Not only…but also 的平行

This is primarily because這主要是因為